Are you looking for the best WordPress plugins to take your business to the next level in 2020?
There are over 55,000+ WordPress plugins that you can choose from. This makes it extremely overwhelming for new users to find the right plugin for their website.
We are often asked by readers for the best WordPress plugin suggestions for SEO, social media, backups, speed, etc.
Having the right set of WordPress plugins and tools can help you grow your online business.
In this article, we have shared our expert pick of the must-have WordPress plugins for blogs in 2020.
Since WordPress is open-source, you can customize your site in an endless amount of ways.
And this starts with WordPress plugins.
Plugins are a set of tools that integrate with your website and extend its functionality and feature set.
WordPress offers thousands of plugins with different functions, including everything from email marketing and calendar integration to opt-in forms and SEO tools.
However, it’s not recommended to install hundreds of plugins on your blog as they tend to slow down your site and can conflict with each other during updates. So what plugins should bloggers use?
Below is the list of plugins which I use for my blog.
Elementor Pro is the best WordPress WYSIWYG landing page builder, and it’s the tool I used to create my home page and a few other pages. They have a free version of Elementor, but the Pro version takes it to the next level with much better templates. I have built this blog using a free version.
You can get started with the paid version of Elementor Pro for just $49/year.
Monster Insights is the best way to install Google Analytics. With a click of a button, you can see all your important Google Analytics stats right on your WordPress dashboard, so you can make data-driven decisions to grow your traffic and sales.
3) MASH SHARE
Mash share is social media share buttons. It’s a free Social Media Plugin, for social media sharing and optimization of your valuable content.
Sometimes you are asked to add codes in header or footer section of your website, for example, Facebook pixel, Pinterest codes to claim your website, Bing etc.
In such cases, Insert Header and Footer plugin allow inserting custom codes inside the head tag and above body tag.
No need to edit theme files for custom code.
This plugin allows you to remove certain elements of code that aren’t necessary to load on every page.
For example, my e-commerce HTML and CSS files were loading on every blog post even though I only needed them on two pages.
With this tool, you can easily select which pieces of code to keep and which to remove based on pages, posts, and other types of content.
This is the e-commerce tool that I use to sell my digital products. I tested WooCommerce first, but it installed four plugins, slowed down my site, and had an ugly checkout experience.
BigCommerce for WordPress launched in December 2018 and runs via an API – so you handle all of your content in WordPress and your backend e-commerce in BigCommerce.
I’m not a huge fan of the new Gutenberg editor and find the Classic Editor much easier to use and more error-free.
This plugin allows you to easily add a Table of Contents into any page or post. The plugin will appear underneath your pages/posts, and you can select if every H2, H3, or any other header should be automatically added to the Table of Contents.
Tables of Contents are important for a few reasons: they keep users engaged with the page (by clicking around) and help with user experience.
I often have a Table of Contents at the top of my new posts going to each section, then a “Back to Top” link at the bottom of each section so that users can easily go back to the Table of Contents.
Widgets are areas on your WordPress site that aren’t directly pages or posts. For example, sidebars, footers, and homepage sections can be considered widgets. Extended Widget Options allows you to expand the functionality of your widgets to make them more useful.
For example, I use this tool to make some of my sidebar banners sticky so that they scroll down the page with the reader.
I use this plugin to convert Google Docs into WordPress posts automatically. Since I get a lot of my initial first drafts written for me, I download them as a .docx file and insert them into my posts/pages with this plugin.
The Mammoth .docx Converter will appear underneath your posts/pages, and it’s as simple as uploading your file and clicking “Insert into Editor.”
One small detail is that you’ll want to make sure your document’s images have both names and alt text before uploading into WordPress.
12) OPTIN MONSTER
OptinMonster is hands down the best email opt-in plugin on the market. With the ability to create exit intent, modal popups, in-content opt-ins, and more, they are the reason that my email list is growing by about 60-75 users/day.
You can get started with OptinMonster for just $19/month.
ShortPixel compresses all of your images so that they are smaller files and your pages load faster. I’ve tested lots of different image compression plugins, and ShortPixel has been the best.
This is one of my favourite affiliate marketing plugins. ThirstyAffiliates takes your random affiliate links (full of random numbers, letter strings, etc.) and cleans them up so that they look nice. For example, which one looks nicer:
The second one is more clickable, leads to higher conversion rates, and can’t be stolen by malicious hackers.
One factor in search engine rankings is recency of content – especially if you’re in niches with new information coming out. This plugin allows you to easily show the date on every page/post so that search engines understand when it was last modified. For example, with WordPress, it’s easy to show a date, but it will typically show the Publish Date, not the last time you edited it.
By giving search engines an easy way to pull the Modified Date, you will see this date appear in your search results, and may see a rankings boost.
16) WP ROCKET
You can get started with WP Rocket for $49/year.
17) YOAST SEO
Yoast SEO doesn’t need an introduction. If you’re not using it, then you’re missing out on a lot of great free features. I use Yoast to manage my sitemap, robots.txt, page titles/meta descriptions, and other add-ons.
Let’s Wrap It Up:
These were the best WordPress plugins that every website needs in my view. As stated above, these plugins provide the basic features, improve the site SEO, optimize speed, harden security and help to market your content and products in a better way.
Did I miss any plugin that you think is essential too? I would appreciate if you suggest me any.
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Umama Batool Qazi is a contributing columnist @Socialnomics, blogger @UBQ Digital Marketing, content creator and a Pinterest geek. She helps her clients achieve online success by creating valuable content and planning their Pinterest growth strategy.